Digital Transformation in Banking
Customers Regardless of Generation, Demand Convenience and Digital Transformation in Banking with High-Touch Service.
The pandemic taught customers to function without full branches for months. COVID forced the hands of banks that had been reluctant to go down a digital path.
In the last 3 years, alone
Increase in fintech with branchless financial institutions built on customer experience and digital marketing.
Customers’ expectations for digital-first are across all industries, not just in the financial services industry.
Consolidation & acquisitions in community banks.
Banks are opening smaller branch footprints to advise customers, rather than transactions.